Search Engine Optimisation (SEO) & advertising on Google are really about using your customers’ search patterns and provide content that will attract those customers to your business’ website.
Out of all digital marketing platforms, SEO + Google Ad Words drive more traffic to your website, generate more clicks & convert more sales. If your business has a website, SEO is undoubtedly one of the most effective methods you can utilize.
What exactly is SEO?
Search Engine Optimisation is the process of affecting the online visibility of a website or a web page in a web search engine’s unpaid results—often referred to as “natural”, “organic”, or “earned” results. This determines where your website shows up when searched for online.
What is involved?
Digital marketing changes constantly. It is therefore vital that your website(s) is/are kept up to date with these changes to stay current on the various search engines. It is then essential you keep working on your website’s SEO on a monthly basis.
How much does it cost?
We have three SEO packages:
- Basic Monthly SEO Package: R3 500
- Standard Monthly SEO Package: R5 000
- All Star Monthly SEO Package: R7 500
Google Ad Words is the paid alternative to SEO. It is pay-per-click advertising (PPC). These are paid advertisements that show up in search results on Google, YouTube + various other apps + websites. When someone searches a keyword phrase online that’s relevant to your service offering, Google will rank your ad in a top position of search results.
Unlike SEO, Google Ads mean you pay per click-through to your website. These ads are highly cost-effective + ensure you an immediate increase of relevant website traffic.
Costs for AdWords vary, depending on how extensive the AdWords campaign. At LEMOK AGENCY, we charge a management fee of 15% on your AdWords paid budget. Our management fee has a minimum of R850 with a capped maximum of R5 500 per month.
Lemok Agency can help you get your website on the front page of Google and get more potential customers on your website.